Radio Advertising

About FM Radio Advertising in India

FM Radio Advertising in India started with the launch of Radio City Bangalore, on July 3, 2001, as India's first private FM radio station. Hitherto, only All India Radio popularly known as AIR used to broadcast Radio content and Radio ads in India. Worldwide FM Radio advertising contributes to almost 10% of total marketing spends but in India Radio Advertising accounts for less than 5% of marketing spend.

Popular FM stations in India are Radio Mirchi, Radio One, Red FM, Radio Fever, and FM AIR Rainbow. There are approximately more than 80 FM stations across cities in India. Large FM Radio markets are Bangalore, Delhi, Chennai, Kolkata, and Mumbai.

Cost for advertising in FM Radio

FM Radio rate is quoted in terms of how much a 10-sec ad played once would cost on that particular radio station. FM Advertising cost varies from Rs 50 per 10 sec to as high as Rs 2,500 per 10 sec. The cost of FM advertising depends on the number of listeners and the time band at which ads are played. FM stations in Metro like Radio Mirchi Delhi, Red FM Mumbai, Radio Fever Mumbai, Radio Indigo Bangalore, Radio City Hyderabad, Radio One Pune, Radio Suryan FM Chennai are few of the most popular FM stations in India both for listeners as well as advertisers.

FM Radio stations share the Radio advertising rate card. Depending on the volume of the advertising campaign, discounted FM radio advertising rates are then shared. Work with your radio advertising agency to help you get a discounted rate for FM advertising. Peddler Ads provide the Best FM Radio advertising rate on the website. Please select the city and station of your choice to see the FM Radio Advertising Card Rate and also FM Radio Advertising's best-discounted rate.

Peddler Ads - A Radio Advertising Agency

Peddler Ads is a leading FM Radio advertising agency in India. We can help you advertise in FM Radio stations in Delhi, Bangalore, Pune, Chennai, Hyderabad, and Mumbai among other 80 cities where FM Radio advertising is possible. With an extensive tie up across all FM stations in India like Radio Mirchi, Red FM, AIR, Radio Fever, Radio Indigo, Suryan FM, Radio One among others, you can be assured of the best FM Radio advertising rate when working with Peddler Ads.

You can find the complete list of FM Stations in India with their card rate and best advertising offer rate online at Peddler Ads. You can contact Peddler Ads, the Radio advertising agency either through email info@peddlermedia.in or calling us at 97290-03405

We also help the FM Radio advertisers get their radio jingles recorded for free.

 

Advantages of advertising in FM Radio

FM Radio advertising has many advantages. Advertisers chose to advertise on FM Radio and is popular for the following reasons:

  1. FM Radio advertising has the advantage of local targeting. Through playing an ad on FM, one can reach out to a single city. For e.g: a brand wanting to target only Delhi NCR through FM Radio can pick only Radio Mirchi Delhi or Red FM Delhi

  2. FM Radio advertising helps reach a listener multiple times. As research suggests, a consumer needs to listen to an ad 4-5 times before he/she takes an action or forms an opinion. FM Radio advertising has a great advantage for high-frequency marketing campaigns

  3. An FM advertiser can use multiple jingles in a single FM Radio advertising campaign

  4. FM Radio Advertising rate provides one of the lowest cost per reach

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